Philadelphia Prepares for NeoCon East
Friday, June 19, 2015
The City of Brotherly Love, Philadelphia, is already hard at work prepping for NeoCon East, which will occur Oct. 28-29, 2015 at the city's Pennsylvania Convention Center. As one of the industry's leading tradeshows, NeoCon East's new location offers vendors the chance to showcase their products and services in a larger venue in front of a more influential audience.
From its convenient location to its powerful economy, organizers identified the Philadelphia as the ideal host for the show, enhancing the NeoCon East experience and extending greater benefits to exhibitors and attendees. Industry insiders also noted that the U.S. General Services Administration (GSA) has a significant presence in Philadelphia, and the move assists NeoCon in attracting a higher number of government workers to the tradeshow.
“NeoCon East has had many successful years in Baltimore,” said Julie Kohl, vice president of sales. “We took the decision to relocate very seriously to ensure that it offers the best solution for our show, our exhibitors and our attendees. As we continue to grow, we recognize the need for a new home base that allows us to reach a larger, highly influential audience. We found that in Philadelphia.”
The Greater Philadelphia area consists of eleven counties and three states – Pennsylvania, New Jersey and Delaware – and is considered the nation’s wealthiest and most densely populated region.
“This region has a very strong A&D community, a comprehensive network of design industry associations and is easily accessible from D.C., Baltimore and N.Y.C. - all under two hours away by train or car," said Lisa Simonian, NeoCon’s vice president of marketing. "Business is booming across key vertical industries including healthcare, education, hospitality and office. We can't wait to take advantage of all that this move has to offer.”
Philadelphia’s regional design associations are some of the strongest in the nation. Show organizers are already working with key partners like IIDA and AIA to explore special initiatives. In addition, they are developing dynamic programming and organizing a rich offering of resources for the milestone year. A GSA focus will also be maintained, optimizing the GSA’s Philadelphia headquarters and the significant number of federal government agencies in the region.
To learn more about NeoCon East, CLICK HERE.